Flexible packaging comes into its own when looking at more dairy products, providing a wide range of options and formats. These include butter wraps and lidding solutions; pouches and lidding for yoghurts and dairy based deserts; sachets for dried milk powder; wraps for single portion ice creams, dairy snacks and other single serve dairy products. The ability to incorporate re-seal or re-close applications adds to the appeal and utility of these packs.
More recently dairy and yoghurt based drinks are available in pouch formats for on-the-go consumption and greater convenience which appeals to younger consumers who find the high impact decoration or funky shapes very appealing – so encouraging more healthy diets.
Even milk can now be found widely in pouches, which are a highly resource efficient alternative to rigid containers, and particularly suited to less developed economies where all packaging, but particularly the rigid container, is expensive and at a premium.